Bos Events

Network, Learn & Grow a Business

Email Marketing: How To Create More Personalized Email Messages for Better Results

August 21, 2019 @ 10:00 am – 12:00 pm
Silicon Valley SCORE
234 E. Gish Road
Suite 100, San Jose

As a small business, you have an advantage over larger businesses. You see and interact with your customers on a daily basis. These relationships with your customers, clients, or members allow you to create more personalized email marketing efforts that get great results. Personalization goes beyond just adding their name to your emails.

Key Topics:

• What it means to personalize your email campaigns
• How to add simple personalization in your emails
• How to personalize based on what you know about your subscribers 

Learning Outcomes:

  • Why personalization matters for marketing today 
  • Easy ways you can personalize your emails 
  • How to get your audience to segment themselves