Bos Events

Network, Learn & Grow a Business

Search Engine Optimization – Get Found on the Web

December 5, 2017 @ 6:00 pm – 9:00 pm
Silicon Valley SCORE
234 East Gish Road
Suite 100, San Jose
CA 95112
Silicon Valley SCORE

Let the Search Engines work for you!

In this class you will learn the basics of search engine optimization (SEO).  You will learn about the number of factors that contribute to a webpage’s success for getting listed on page one of Google.  We’ll dissect actual successful websites to see how they are able to achieve success and compare to sites that are not so successful.  We’ll also help you set your expectations so you can balance your SEO efforts with other possible options for marketing on the web.

Note: This class is intended for the more advanced business owner who currently has an active website or has one in development.  No programming knowledge is required.

Key Topics:

 Find out how to:

  • Determine best keywords for your business
  • Identify the important factors on your website for SEO
  • Understand the roles and importance of the top factors
  • Learn how to submit for incoming links
  • Create content that works for you
  • Measure your results, including Google Analytics, Google Webmasters and more